Product Design
Hello, I’m Wilhelm.
A Senior Product Designer focused on helping people navigate complex information, systems, and decisions through UX, accessibility, information architecture, and design systems for more than 20 years.
Case Studies:
Redesigning the Ontario Colleges
Discovery Experience
Designed a discovery ecosystem that helped prospective students explore programs, colleges, and educational opportunities across Ontario.
7M annual users • Ontario’s 24 public colleges • Sole Product Designer
Designing a Visual Language
for the Learner Journey
Created a scalable visual language system that improved navigation, orientation, and wayfinding throughout the college application process.
7M annual users • Sole Product Designer
Rethinking Event Discovery
Addressed the challenge of information density by transforming the calendar from a date-based utility into an event discovery tool. The resulting design improved scalability, supported future growth, and streamlined access to event information.
7M annual users • Sole Product Designer
Expanding the Brand
into a Scalable System
Built a scalable visual language that helped prospective students navigate apprenticeship pathways and understand complex educational information.
Sole Product Designer